What do snowsports trade shows mean to you? Do you consider them a valuable marketing tool or a necessary evil? The debate is a popular one.
With the growing power of social media and the dwindling resources of brands, the cost of traveling to trade shows has undermined the once all-powerful model of the snow [...]
Posts Tagged ‘SIA’
The Value of a Good Show / La valeur d’un bon Salon
The cost of doing business
SIA released the 2009 Cost of Doing Business and Compensation Study this past week. SIA completes this study once every three years to benchmark industry salaries and other compensation, and various categories of business costs.
Here are some highlights from this year’s study:
The average Snow Industry Commission Rep sold $707,000 and earned $59,388 for a single [...]
